Show Notes

On today's episode we talk about: 

  • Design Freedom - Webflow allows you to start with blank canvas or one of over 100 templates and customize everything visually.
  • Code Quality - Webflow outputs code that's as clean and semantic as you can make it.
  • User-friendliness of CMS - Simple on-page editing, minimal dashboard UI.
  • Support - Regularly cited as one of the best features of Webflow.


Christian: [00:00:16] Hey, how's it going? So today we're going to talk about the alternative to WordPress you probably haven't heard of, and obviously, we're talking about Webflow because we here at BitBranding love Webflow. We're going to talk about the design freedom that you have, the code quality that comes out, user-friendliness, and the awesome, awesome support that they give you.


Aaron: [00:00:38] All right. And I'm excited because this is something that Christian does predominantly, like 99 percent. I don't do a lot of it. So I'm going to challenge him to break it down for all of us regular listeners too on why this is such a great alternative to WordPress. So why the design freedom? That's our first one here. Why is that important?


Christian: [00:00:59] So the main thing here with the design freedom is that compared- Basically, what we're doing here today is comparing Webflow to WordPress, and we're going to show you why Webflow is so much better. So the first thing is the design freedom because obviously you have the freedom to do whatever you want, and it's easy. It has an easy drag and drop visual builder that allows you to do basically everything, unlike WordPress where you have to be a coder. You have to work with code. You have to work with PHP, and it relies heavily on plug-ins.


Aaron: [00:01:37] Right. That's the big thing. I know that the clients that we've had in the past who've had WordPress websites and we switched over, their biggest thing was like one of the plug-ins they got with some guy, you know, wherever in the world, and he created a plug-in. And then he just stopped updating it, and then their site updates and then the site crashes. You just run around in circles trying to fix all the problems that have occurred because of one plug-in.


Christian: [00:02:02] Yeah, and with Webflow you can start with a completely blank canvas and just start dragging and dropping and build your own template, or they also have over 100 templates. And even if you pick one of these templates, that's just like something to get you started. You don't have to, you know, keep all those elements in that template. You can just easily delete or add more things to that template. Whereas WordPress, they do have templates, but it's a lot more restrictive on what you can do and not do with these templates.


Aaron: [00:02:33] So a question from that is do you need to have- So like would somebody with the same skill set who's going to build their own WordPress website also be able to build their own Webflow website? Like do they kind of mash-up or do you need more like skill or insight or anything like that to build the Webflow website?


Christian: [00:02:51] No, not necessarily. I mean, obviously there's a learning curve because, you know, with anything new you have to learn a little bit, but the cool thing about Webflow is that they have hundreds of videos on YouTube on how to do anything and everything Webflow-related unlike WordPress where, you know, if you install a template, you have to actually look for tutorials on that particular template. With Webflow, you just need to learn Webflow, and then you can do everything and anything on all the templates that they offer or if you want to start with your own blank canvas.


Aaron: [00:03:27] Okay. Very cool. I guess I didn't really look at it like that because I figured the people who did the templates like they were, you know, they were specific to that template, but if you learn Webflow, you can pretty much do anything on there.


Christian: [00:03:38] Yep.


Aaron: [00:03:40] One thing that was I was curious about is if somebody is building a Webflow website and- Or as say they started a WordPress website, and they got all their stuff and their content on there - and we may talk about this a little bit later - but like they have all their WordPress stuff on there, and they want to switch to Webflow. I think that you've talked about this in the past. It's really simple to switch from WordPress to Webflow, right?


Christian: [00:04:03] To some extent, yeah. So I mean, the big thing is - and I think Webflow added this recently - was you can do a CSV import for all your CMS items. So CMS will be, you know, any content inside of Wordpress. So that means any blog post. If you have galleries, that would count as CMS items. So any of that stuff you can actually export from WordPress as a CSV, and then import it into Webflow as is a CSV. And as long as you match it up with, you know, with what Webflow has as their CSV import, then I mean, you're good to go. But you know, as far as the design and stuff, you would have to kind of do that from scratch.


Aaron: [00:04:46] Okay. One thing I know about Wordpress is that they power like 20 or 30 percent of the Internet, and everybody really harps on the fact that, you know, the quality of their code, the quality of everything that's like built with the templates is really good. How does that really compare with Webflow and the designs that they put out there? Like you know, obviously, Webflow hasn't been around as long. They may not be as big, but how does that compare overall to a WordPress site?


Christian: [00:05:17] Well, I mean, I guess the biggest difference is the code quality, and when you're looking at, you know, a WordPress website - and we talk about how it relies heavily on plug-ins - and then you go back to Webflow which, you know, it just produces like a really clean, semantic code. You can definitely see the difference in quality between Webflow and WordPress. I mean, that's the biggest drawback to WordPress is the reliance on plug-ins.


Aaron: [00:05:49] I think something happened to us. It was like last January or February. Webflow cleaned up a lot of their code and got rid of a bunch of like useless stuff, and we were able to go in there with a click of a button and optimize the website. And it made it like load faster.


Christian: [00:06:06] Yeah, it was the images.


Aaron: [00:06:08] Okay. So yeah, they did something. I don't know. Maybe Christian can talk to that, but they did something where we went in there. and we went to all the websites we created and just optimized it. And it got rid of a bunch of junk basically, and it helped load the website. Some of them a couple of seconds faster just by doing that kind of update. So that was pretty cool.


Christian: [00:06:27] Yeah, yeah. And that's another really cool thing and we can talk about that which is the support and the community behind Webflow which, I mean, is growing every day, and a lot of designers are, you know, jumping ship and starting to use Webflow because of all these great features. But the main thing is the support. The support in the community is just awesome. Any time I have any problems or I want to do something that has never been done before, you know, I go to the forums or, you know, I message Nelson which he's the guy who does the tutorials on YouTube. And they're always like super happy to help you, and they're always just, you know, looking for new things to do and pushing the boundaries of Webflow. I feel like almost every week I see something new and crazy that someone created on Webflow that I didn't think was even possible.


Aaron: [00:07:17] Right. I guess that's the big thing for- I mean, really anything outside of websites is like if you're starting something new, you need- You're going to need somebody help with that. So I mean, if you're building a website yourself and you try to figure out all this stuff, it's a lot overwhelming to try to figure out like, you know, your blog and figure out your content. But then on top of that, try to figure out how to build the actual site. So support would be absolutely huge there, and I think that there's- We'll link this URL up here for you guys. It's like a Webflow comparison to WordPress, but they really harp on the Facebook reviews about how well their customer service part is.


Christian: [00:07:57] Yeah. And the other great thing about Webflow is how easy it is used the CMS. So how easy is to add a blog post, to add a gallery, to even, you know, change text and images within your website. You know, as a client, you know, once you get your website - and let's say it's like a WordPress website - you have to get in the backend of Wordpress and, you know, add a blog post there, or if you want to change images, it's really hard. If you want to change text, it's really hard. So the cool thing about Webflow is that as a client you make your changes right there on your website. Like you don't go to a backend navigation or dashboard. You're right there on your website visually looking at it and changing things and publishing. It's really easy to do all that, and then the CMS, when you're adding blog posts or when you're adding gallery images, it's also, you know, sort of right there on your website. You just open the dashboard UI, and I mean, it's really easy compared to WordPress.


Aaron: [00:09:01] What does UI mean?


Christian: [00:09:02] User interface.


Aaron: [00:09:04] Okay, for the users who don't know. Yeah, but I was going to say it's somebody- Like when I was working on Wordpress or helping clients with their WordPress site, there are so many options of things and like so many- Like if- There's a lot of people who have like 20 plug-ins. So you have all the plug-ins on lefthand side, and you have all these options. And really most business owners who want to update the content, they need like a home page, they need a blog, and they want to update their pictures. Those are the big things. Update a blog, update pictures, and then on the lefthand side, you have all these options about what's going to happen. Like you can only update your blog by clicking like four different sections to get into somewhere. So it's just kind of convoluted, and I feel like Webflow makes it a lot simpler. We've had clients who are, you know - nothing to say against all people - but, you know, 60s or so, and they're able to pick up Webflow and say like okay, wow. You know, I know how to use a computer. I can use Webflow.


Christian: [00:10:00] Yeah. I feel like kind of dumb sometimes whenever, you know, I've finished a website, and then I'm showing them how to use it. They're always like wow, that didn't even need a meeting. Like that's just like right there. So yes. It's very easy to edit your own website. So I mean, Webflow it's- I mean, it's great for designers especially like frontend designers who are used to, you know, creating something visually, making it look good, and, you know, you can do it without the need of a developer. And then Webflow is also great for small business owners. If you're a small business owner and, you know, you want to kind of dip your toes in this, it's definitely very easy to pick up. But obviously, if you want something done really well and professionally, then you know you can hire some professionals like over here at BitBranding.


Aaron: [00:10:47] I was getting ready to do a selfish plug, but I mean, honestly, we just want you to do well on there. And if you have questions, reach out to us, but you know, we do that at our agency. And for those of you who are subscribed which I have talked to a few of them personally. They didn't ever know about our company. They just have found our podcast and then found out about us afterward. So yeah, let's explain a little bit. We do design the websites. That's how Christian knows a lot about Webflow. So that's the whole point of this is to really just kind of educate people on it on a better alternative for WordPress too.


Christian: [00:11:20] Yeah, exactly.


Aaron: [00:11:22] All right. So I think you guys are tuning into this quick episode. We will probably knock out some more episodes about Webflow depending on how well this episode does, and if you have any questions, go ahead and leave a comment. You can find us on any social network @BitBranding. Tweet us. We'd love to answer those questions for you, help you with Webflow. If I could talk correctly. Anyway. So go ahead and click that subscribe button. Share this with a friend, and what we really need right now are some reviews. We have one review, and if you've been listening for at least three to four episodes and you like this podcast, please go give us an honest review so we can, you know, share this with more people. And make sure you share this episode with your friend or maybe a new business owner who wants to start their first website.


Christian: [00:12:08] All right. We'll see you next week.


Aaron: [00:12:10] Bye.

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