On this episode we talk about 3 unique wats to generate more lead for a roofing company:
- Press release - Roofers have a bad rep and are just one step up from the used car salesman, so if you are able to do something unique that would warrant a press release that would add validity to your business as well as trust.
- Deliver a personal touch - Do your customers feel special or are they just a number? Word of mouth is one of the most powerful marketing tools, specially for service based businesses. Having a personal touch helps new customers feel special and create a connection with your brand.
- Vlogging - Play the long game. Have fun with the job, most of the time people don’t need a roof, so plan for that. This vlog could be twice a month and show more behind-the-scenes of what happens with roofers both on and off roofs.