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Can you believe that nearly 50 percent of small businesses have no idea what SEO means? If you're not shocked it's probably because you're one of the small business owners in the dark. However, the lack of understanding of what SEO actually means is not because they don't think a high ranking on search engines matters. In fact, an astonishing 98 percent of those surveyed believe their company website's ranking on Google is really important.

To keep your website ahead of the competition, you need to stay on top of the web design trends. Read on to learn about the top ones that are taking over.

Are you ready to take your Instagram game to the next level? These 17 tips about how to advertise on Instagram in 2018 will have you feeling like a professional in no time.

To have a successful online business, you need to have a good website design. A website with plenty of thought put into it is going to attract customers and keep them. The only issue is that you have to figure out what would suit your business needs best - such as for example, reviews.

A new online store without great content isn’t going to succeed. You need unique product pages, good category descriptions, and a lively blog and engaging social media channels to run a successful ecommerce store.

Here are some thoughts on making those social media posts as effective as possible when promoting your brand and your business.

Be sure to put your company logo in the right place for all the world to see. Here are 4 Important Places to Put Your Company Logo.

It is important for you to understand the value of video content on your website. 4 Videos Every Company Needs on Their YouTube Channel.

Traffic is essential to your website and here are just a few more tips on how to accomplish that.

The variety of social media services means that it’s easy for users can find the one that suits them best, but it can be difficult from a business perspective to find which one can help you reach your customers most effectively.

In this interview I talk with our new team member, Ritika Khasgiwale, who serves as a UI/UX Junior Designer for BitBranding. Let's get into it:

In this post we are going to teach you how to properly install a Facebook pixel on your website so that it can talk directly to your business page online.

Nowadays developing websites for mobile devices is a must and for a lot of people the label ‘mobile friendly’ and ‘mobile responsive’ mean the same thing. And they kinda do. One is the outcome and the other is the process. Let me explain.

Social media are quickly consuming every aspect of life. Access to consumers through Facebook, Twitter, Instagram and other platforms gives businesses an edge in building relationships.

So you are starting a new business or have gotten to the point where you want to grow your company because business is going well, but you don’t know who to trust or where to look. We are going to cover three things you need to know when choosing the right marketing agency.

Starting an ecommerce website is a daunting task. There are many moving pieces to take into consideration. What platform should I use? What should I include in my homepage? What colors should I use for the buy button? In all reality focusing on the design aspect or the look without thinking about selling is a grave mistake.

Get to know our second summer 2017 intern Kasia Labaziewicz.

Want to get to know a little more about one of the new faces around the office? Meet Sara Talkington, one of our interns for summer 2017

So what’s the big deal about millennials? Young adults born between 1977 and 2000 account for 25 percent of the US population and wield over $1.3 trillion dollars in direct spending power.

As Instagram continues to advance its stories feature and increase its ability to direct people to make purchases, it is smart to put more focus on social platform.

Many times website designers are not marketers, which will make your website look great, but often times won’t convert. Below we have listed out 10 ideas for your website homepage content to not only appeal to your audience, but acquire more leads.

When consumers are online looking for a product or service they need, they are going to research your company before making a decision. Actually, over 90% of your potential clients are looking to see what other people have already said about you. Online reviews are more important than ever because it is the difference between a lead and no call at all.

Advertising to reach your audience is as important now as it was fifteen years ago. However, the market has changed, and caused us to shift the way we advertise. Facebook has given small business owners the power of advertising to their niche markets at a fraction of the cost of what it used to be.

By now you have probably heard about Snapchat, but don’t really see the value in it as a business owner. I mean, it is only for millennials and ‘kids’, right?

If you've tried (and failed) at keeping up with social media, don't feel bad. You're not alone.

When your business is starting out on social media it is easy to want to sell to your customers all the time because this is how you make more money, right?

When you are small business owner, knowing where your money is going is essential to keeping your business up and going. At BitBranding we are no different, we have a budget to stick and watch where we allocate money. We were on a mission to find companies that provided true value for small business owners without paying an arm and a leg for their services.

You have probably heard that video is becoming increasingly important, and you heard right. We sit down with multiple business owners per week and talk about ways to make their business flourish in such a nosiey space online. Facebook video is your key to organically grow your audience and potentially double your business. Yes, you could double your business in a year with video. Below are a list of video ideas to start your first video series on Facebook.

Social media is still relatively new when you compare it to traditional marketing and a lot of companies are talking about what to do on social media. However, not too many companies are telling small business owners and clients what you should NOT be doing with social media.

As a small business owner it can be difficult to choose products and services to use because you want to make sure you’re getting the best bang for your product. We have done our research and hope that the resources we use in our business will be beneficial to you in yours. Below is a list of items we advocate for in our company.

If you are reading this you are either entrepreneurial minded, own a small business, or a friend of ours. Well, maybe there are more than just that demographic, but I hope this encourages you at whichever point in life you are at. Starting a business is tough, being successful in that business is even tougher. If you can get over the initial fear of going out on your own and creating something from scratch, it is one of the most rewarding events you can do in your life. Those of you who have done it are shaking your heads yes right now.